The following are actions I will perform when marketing your condominium:
- Advise you on how to prepare or “merchandise” your condominium for sale in order to increase its appeal and marketability to prospective buyers.
- Submit your home to the Northwest Multiple Listing Association.
- Implement and follow listing process checklist.
- Develop a marketing calendar for your condominium, leaving one copy with you.
- Schedule a professional photographer www.VistaEstate.com to take high quality digital photos of your condominium.
- Design and develop a special condominium brochure with a list of features and benefits of your condo for the cooperating agents and prospective buyers.
- Distribute brochures/flyers with color photo to the top area offices and agents.
- Install a “For Sale” sign if permitted by Condominium Homeowners Association.
- Place a convenient information box on the “For Sale” sign post for drive-by traffic and potential buyers.
- Install a NWMLS lock box.
- Submit “Hot Sheet” new listing information to other local Windermere offices.
- Submit copies of your listing to our company sales staff for their qualified buyers.
- Advertise your condo in the Queen Anne News or local Pacific Publishing Neighborhood Newspaper every week until your condominium is sold.
- 14. Advertise your condominium in the Real Estate section in The Seattle Times every week until your condominium is sold.
- 15. Properties priced above $500,000 will also be advertised in the Puget Sound Business Journal.
- 16. Advertise your condominium on www.seattle.craigslist.org with a minimum of 4 photos.
- 17. Advertise your condominium on the www.Windermere.com Web site and www.QueenAnneCondos.com or www.VeraKochCondos.com with up to 20 professional interior & exterior photos that show your property to its full advantage.
- Advertise your condo on www.google.com the most popular search engine.
- Hold your condominium open for the general public at least once per month until it is sold.
- Place the condominium on Windermere’s Monday tour and/or the Broker’s Open Tour for your area.
- Create “Just Listed” color photo postcards for mailing and mail a minimum of 250 pieces.
- Conduct direct mail campaign to my exclusive network.
- Call 50 people from my “Buyer Bank”.
- Pre-qualify prospective buyers when necessary.
- Familiarize you with financing options and alternatives that prospective buyers may request.
- Assist you in obtaining interim financing or bridge loan if necessary.
- Follow up with all salespeople who preview or show your condominium for additional feedback.
- Communicate and follow up with you as often as necessary. You will hear from me at least once a week.
- Maintain communication and activity log to give you regular status updates.
- Prepare a monthly market condition update for your review.
- Conduct a 30-Day Marketing Strategy Review session with you if necessary.
- Represent and advise you in all offer presentations in order to generate the highest profit on your condominium and negotiate terms that best meet your individual needs.
- Utilize PlantRE’s on-line transaction coordinating system to maintain all documents pertaining to your transaction. All documents are available on-line at www.docs.windermere.com to participating parties involved in the transaction.
- Handle all follow up in closing the transaction including negotiating Buyer’s inspection reports, review of title reports, delivery & follow-up on Condo Resale Certificates, follow-up with Buyer’s lender on loan status, follow-up with Selling Agent, follow-up with Escrow & review of your final Settlement Statement.
- Create an archival CD-ROM of all documents pertaining to your transaction for your files.